Collecting phone numbers is the first step to implementing an c level contact list SMS or text message marketing strategy. 53.5% of business owners say that SMS campaigns have the highest open and click rates compared to other communication channels. This is not surprising, given that text messages are the preferred method of communicating with brands for nearly 50% of consumers of all ages. So, by increasing your list of phone numbers, you can reach a wider audience with subsequent SMS sends, attract more attention to your messages, and improve your sales. In this article, we’ll show you how to collect phone numbers in different ways, motivate your audience to share their contact information, and create an effective subscription form for your website.
Why You Shouldn’t Just Buy a List of Phone Numbers
The answer is simple: this approach contradicts current laws cold calling scripts top tips for 2025 and regulations that protect consumer rights and privacy:
The Telephone Consumer Protection Act (TCPA) is a law in the United States designed to protect consumers from unsolicited telemarketing calls, faxes, and text messages. It mandates that businesses obtain written consent from customers before making automated or prerecorded calls and sending promotional text messages. Additionally, the TCPA establishes a Do Not Call Registry, which allows individuals to opt out of receiving unwanted marketing calls. The CAN-SPAM Act in the United States seeks to control and manage commercial email messages, focusing specifically on spam. It sets guidelines for companies that send marketing emails.
The General Data Protection Regulation
(GDPR) is a data protection law implemented in the European buy lead Union (EU) in 2018. Its primary goal is to empower EU citizens by giving them control over their personal information and ensuring consistency in data protection laws across EU member states. This regulation applies to any organization, regardless of location, that handles data from EU residents. Companies must obtain consent to collect data, provide clear and transparent privacy policies, and guarantee individuals the right to access, correct, or delete their information. Compliance with the GDPR is crucial as non-compliance can lead to penalties, underscoring the importance of companies adhering to its requirements.