Many businesses still believe that customer loyalty can be achieved through loyalty cards or points earned through sales! because this way the customer will buy again! due to the potential reward that will accrue upon achieving a specific number of points. But in most cases! the customer never receives their reward! since the rewards are awarded with an excessive number of points! achieving the opposite effect of what was intended: the customer will not buy from there again.
This happens What each in many cases
from ALSA in transport to Decathlon in commerce. I believe it is much better to obtain a direct discount sri l anka phone number libraryon the price of certain items when using a loyalty card! void using loyalty cards! as Mercadona does .
It is important to bear in mind the difficulty of attracting a new customer ! as opposed to retaining a customer who has already purchased. The difference is no more and no less than 10 times! that is! it is ten times moregiving names and surnames to purchases! an aspect that is already easily achieved in e-commerce ! businesses will continue to lose potential sales because they do not know how to deal appropriately with repeat customers! whether in managing their complaints! suggestions or returns! offering themI believe that until
Social media is also responsible for
this phenomenon! and sadly! they have not lived up to expectations! controlling profiles that marketing list broadcast false information or those that spread hoaxes in an attempt to curb fak ve focused more on ensuring their business functions well! increasing their turnover and profits ! rather than russian ips on blacklists: why emails don’t reach users worrying about the user experience on social media! resulting in users increasingly trusting the news they read on social media less and less.