But that condition can be of a different kind . It’s common to link the discount to a first purchase, as Blume does here .
We can even create a pop-up with a discount applied to purchases of a minimum amount or, basically, any other aspect you’re interested in promoting.
Interactive pop-ups
So far we have seen cases of direct mechanics, with simple interactions.
But with a little extra technology, we can generate pop-ups that also have a “ gamified ” touch, in which the user participates directly and, by doing so, varies the result .
It sounds a bit complicated, but for the remember to be considerate of your internal employees user, it’s very simple and more attractive . Take a look at this example from United by Blue .
Simulating the experience of a roulette wheel, we can obtain a discount in 3 sections , which increase by 5% each time.
But it can also be a surprise discount
as long as we guarantee a get back to the topic of inflation minimum. This is very attractive to the user, because curiosity plays a significant role.
We’ve already mentioned that this strategy is ideal for creating urgency in potential buyers. A popular strategy is to incorporate a countdown, which can be accompanied ! by a discount code or a flash sale, exclusive for a limited time.
But this can be made more ao lists sophisticated, and applied! for example, to abandoned cart recovery . As in this case, where the discount is only kept for a limited tim