Reducing “reinsurance” requests marketing trends in 2025: personalized ai stylists and sustainable de-influencers for additional information (documents) on the performance of certain operations and, as a result, reducing the labor and time costs of businesses on interaction with credit institutions.
Reducing the AML burden on banks
is only one aspect of the issue. More important, perhaps, is the overall increase in transparency of clients’ banking operations on a national scale. Is this true? If so, which categories of clients is the implementation of this platform primarily aimed at? Individuals? Large businesses? Small businesses and individual entrepreneurs?
Increasing the transparency of banking
operations is another important aspect of the ZSK platform.
The main emphasis, at least at the initial stage, will be placed on assessing the risk of clients of credit institutions who are Russian legal entities and individual entrepreneurs.
The creation of the platform will allow banks to focus their attention on operations in the truly important high-risk (“red”) zone – that is, on persons who do not carry out real business you can create valuable content activities, who are registered to fictitious individuals and who are controlled by third unscrupulous persons who complicate or make impossible the america email work of tax and law enforcement agencies in establishing the beneficiaries of suspicious transactions that ensure settlements in the shadow economy.