However, even if you are not selling in your personal e-commerce, it is also important that you try to create a connection with your audience through copywriting . Use the same language that you use on other sales platforms and appeal to their needs and fears so that they feel […]
All people doubt when making a purchase. We may not fully trust the vendors, the product, the brand or the service, among other elements. However, undecided customers are those who, despite being interested in a product or service. Systematically hesitate and postpone their purchase decisions indefinitely . Despite the fact […]
Once you select your keyword, it must appear both in the title, as well as in the characteristics and description of the product. However, quality is always better than quantity. Including too many keywords can make your text artificial and will backfire, so find the balance . As we have […]
In total, it is recommended not to exceed 1,000 characters in this section. The objective is to inform about the main characteristics of your product. Because later, in the description, you can go deeper. In this part, the purpose is to show users in the form of bullets (lists). The […]
Amazon’s algorithm works in a very different way than, for example, google. Unlike that of this search engine, amazon’s algorithm, called a9, is not designed to meet the user’s search intention, but to sell more. However, like google, amazon takes into account keywords and the content that appears in the […]
Hubspot’s recommended price includes all necessary features and offers free instances for team members who need to access reports but not use the sales tools features. Instead, you need to pay for additional users that generate revenue. To better see the pricing scheme, let’s consider what the costs of sales […]
Hubspot is a cloud crm that helps businesses grow with sales, service, marketing, and content management software. Your teams will be able to work with a single data source, helping you build deeper customer relationships and deliver a world-class experience. Hubspot’s all-in-one crm platform includes sales hub , with custom […]
Customer service can be essential to accompany and help in the purchase process. Although contact by email or telephone is very good, you can also use the other communication platforms. Which can be integrated into any e-commerce quickly and easily. In addition, the sector to which the company belongs is indifferent, this type […]
They allow you to reach more customers and achieve higher sales volumes, which in turn generates more revenue. They help to motivate sales representatives more, since they can see the results of their work more quickly. Customers tend to prefer shorter buying cycles, as they allow them to find a […]
The purchase cycle is the process that a consumer goes through from the moment. A need arises until it is resolved by purchasing a product or service . In general, the consumer goes through the phases of awareness (identification of the need). Evaluation (investigation and consideration of different ways to […]
The purchase process should be quick and easy. In addition, it should not be mandatory for the user to register to be able to buy and it is necessary to always avoid asking. The user for the same information twice, especially when it is the payment information or the shipping […]
Many consumers abandon their carts when taxes, additional fees, and shipping charges are added to products. Specifying the price of the product well, with its corresponding taxes, and shipping costs, which should be tried to reduce as much as possible, is a way to solve this problem. Never hide additional costs until […]
