AI isn’t just a “nice to have” anymore—it’s become a standard tool in modern sales. Sellers who can embrace AI will see gains in their sales strategy over plenty of tools those who are slower to adopt. Why?
Because prospecting takes up too much time—researching accounts that don’t convert, personalizing emails that go ignored, and making cold calls that lead nowhere.
There are Real selling happens when sellers are able to hand off the busy work, get time back in their day to focus on building connections.
Here are a few more challenges that sellers without the support of an AI tool tend to face in the daily workflow:
Time-consuming manual research
Reps spend 8-10 hours a week south africa phone number data researching accounts and contacts before even beginning outreach. That’s an entire Monday gone in just research.
Most of that time is spent gathering details that may not even influence plenty of tools the outcome of the sale. In fact, according to our State of Prospecting survey, 45% of sellers cite time spent prospecting as a top challenge.
Lower-tier accounts often go untouched
With limited bandwidth, BDRs focus iran phone number on strategic (A and B) accounts, leaving C and D accounts unengaged for months.
But those plenty of tools overlooked accounts can often tip the scale when it comes to revenue. They’re perfect low-hanging revenue opportunities.
Scaling personalization is difficult
Research is just the beginning. Once reps bosnia and herzegovina leads have gathered intel, they need to write outreach emails that get their prospect’s attention.
Outreach plenty of tools these days needs to be punchy, relevant, and effective in a matter of seconds.
Why do BDRs need AI?
AI often does more harm than good—spamming prospects with irrelevant messaging and damaging brand reputation. Outreach’s AI Prospecting Agent is built different.
It’s built to prospect like your best reps, with customizable workflows that adjust to your specific industry, offering, or buyer. Outreach gives sales teams full control—so AI works for them, not against them.
