Today! GTM teams face significant challenges. According to recent data from HubSpot! most of these teams are not making the most of their technology tools: almost 80% of leaders feel they are not getting value from their tech stacks and 7 out of 10 companies suffer from working with disconnected data .
And it’s no wonder. Using multiple. point solutions (15 on average) causes teams to lose efficiency and struggle to optimize telegram number list the customer experience . Business growth is affected! and it is in this context that HubSpot has decided to act with the launch of Breeze ! a solution that seeks to simplify and unify .
Breeze: AI that transforms daily work
Breeze is billed as anAI that enables GTM teams to work smarter and more efficiently. Through its newCopilotand fourBreeze Agents(Content Agent! Social Media Agent! Prospecting Agent! and Customer Agent)! the goal is to automate complex tasks andreduce friction in workflows. In short! teams can spend less time on manual management and more onstrategies that generate real impact.
One of the key points HubSpot has highlighted is that Breeze is not just another AI to automate tasks – it is a tool that facilitates both content creation! sales prediction and data analysis . This is something we have seen evolve steadily in the market. In our experience! tools that provide nurture leads to conversion agility and a unified approach always generate better results in the long term.
Breeze Intelligence: Data enrichment for better decision making
Another major new feature is Breeze Intelligence ! a solution focused on data enrichment and identifying the
purchasing intent of potential customers.
This translates into a smarter use of data!
allowing you to identify which prospects are a better fit for your business! which is crucial in competitive environments.
In addition! Breeze Intelligence china phone numbers includes a feature that shortens forms by automatically integrating information you already have! which is expected to improve conversion .
In our opinion! solutions that necessary leverage data effectively are the ones that manage to generate the greatest impact on sales strategies.
it must be taken into account that! as in any technological implementation process! the true value of these tools will depend on the ability of the teams to integrate them into their daily work .