Study highlights In this article, we explore some of the key points relat to the use of social networks, such as the most use platforms and how much time people spend on them on average. Below, check out some of the main data shar: WhatsApp is the most Mobile List present social platform among Brazilian respondents (98% use this communication channel), showing that there is plenty of opportunity for companies to explore the commercial account of this tool. Instagram (91%) is report to have more users among Capterra respondents than Facebook (89%). For younger people, belonging to generations Y and Z, video social networks appear with force. For baby boomers, for example, Facebook is still the most relevant channel.
WhatsApp is the most present social platform
Subscription services or products may gain weight in e-commerce in 2023 In this model, the user pays a subscription and has access to a service or receives a product at certain intervals. Of the interview consumers, 92% agree that companies Egypt Email List will invest more in this business model from now on – the result is the sum of those who completely agree (58%) and those who agree a little (34%). In fact, 86% of respondents were willing to subscribe if a brand they lik start offering products or services within this model – the result is the sum of those who completely agree (54%) and those who agree a little (32% ) with the statement “if the brands I like offer convenient product delivery via a subscription model, I would be willing to subscribe.
Tip for companies Since the subscription model is bas on recurring billing, the use of subscription management software can be a technology option to help automate billing. In addition, as subscriptions are based on plans with different benefits and prices, a price optimization program can help in defining the best price to be charg. E-Commerce Trends in 2023 In this article, we share five e-commerce trends base on Capterra research publish throughout the year. The main points rais were: Just over half of respondents who have already purchas via social networks said they were influenc by paid advertisements, showing that these pieces may not be seen as intrusive.