Regardless of the category to be work on, the possibility of developing creative content on social networks is unlimit. However, it is important to observe some particularities of each segment. For example, for brands relat to tourism and leisure, an approach option is to bet on content that can inform […]
Yearly Archives: 2023
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Social networks to follow artists and celebrities Compared to other social networks, Instagram also stands out in terms of “following influencers”, since 44% carry out this action on the social network. In the case of TikTok, this percentage Mobile List reaches 35%, while in Kwai it is 26% – both […]
Part of Brazilians’ social life seems to take place online. A study shar by the Estado de Minas newspaper show that Brazil is the third country in the world that uses social networks the most , with Brazilians spending almost four hours a day connect to these platforms. In this […]
Sales channel in WhatsApp, specifically, it is possible to create a product catalog in the application’s business account. Thus, every time a customer contacts you through this channel, they will have easy access to the options menu. The apps Mobile List with the most users are from the same company […]
The use of TikTok by respondents In the case of generation Z, among the Capterra survey respondents, TikTok consolidates itself as the social network most used by this age group, displacing platforms with more market time, such as Instagram (19%) and Facebook (17%). In addition to TikTok, another video social […]
Respondents from generation X, born between 1965 and 1977, mainly use Instagram, Facebook and WhatsApp – the three platforms reach a total of 22%. In the case of baby boomers (from 1946 to 1964), there is a slight preference for Facebook (13%), follow by Instagram (12%) and WhatsApp (12%). Most […]
Study highlights In this article, we explore some of the key points relat to the use of social networks, such as the most use platforms and how much time people spend on them on average. Below, check out some of the main data shar: WhatsApp is the most Mobile List […]
The concern is not for nothing, since phishing –electronic communication with fraudulent links– is the most frequent digital attack on small and medium-sized companies (SMEs) . Among survey participants who have never shopp via social media and are not interested in doing so, cybersecurity also stood out among the impediments: […]
The information is in the chart below: Types of products purchas via social media In addition, it is important to highlight that 8 out of 10 (84%) respondents who have already made purchases via social networks stat that they tend to purchase different products on these channels compar to their […]
Which can range from informative content to commercial pieces with the aim of selling products. To follow an editorial calendar of publishing content, many businesses choose to implement social media management platforms , which help in automating the sharing of posts and analyzing their performance. Capterra’s research points out that […]
Print screen gotowebinar Webinar tools such as GoToWebinar can bring data on the number of participants in live webinars ( Source ) Key features of the webinar tools: Management of the list of participants, attendance and cancellations. Recording and archiving presentations for future use. Screen sharing during the presentation. Live […]
Recording and later playback of live video calls and video conferences. Meeting moderation: The host has control over certain actions. Native mobile applications: possibility to hold online conferences through a mobile application. Virtual classroom software A virtual classroom requires a considerable investment in audiovisual and IT resources. With this type […]
