by Value-based selling or a value sale consists of transmitting to the client that the price they are paying. That product or service is less than the value of the problem or need that it will cover . Bearing this in mind, in the sale what is sought is for the consumer. To visualize what his day-to-day life will be like if he decides to buy that product. Or, in other words, that the client visualizes himself enjoying it and that. He has the feeling that for the benefits he will obtain he is paying an even low price. In other words, through value-based selling, the benefits of a product or service are enhanced so that the price to be paid for it is no longer significant.
Main characteristics of value-based selling
The sale must be closed putting the customer’s needs first. This means that prior work must be done to find out what needs or problems the France B2B List client has and how the brand can cover or solve them. In this part you can also search for information about competitors. Since knowing what they do is a way to obtain a large amount of data about the sector. Present the product highlighting the value it will have for the customer. Here the characteristics of the product or service offered by the company should be highlighted.
Benefits of value-based selling
Highlighting that it may be the solution to your problem.You have to focus on teaching and not on selling. When the main objective Mobile List is to teach and give relevant information to the client instead of selling, the results are usually better.Accompany in the purchase process. The client must feel accompanied during the process, in addition to the fact that he must feel that the information he is obtaining is sincere and honest.
