Despite its benefits, it must be remembered that this type of strategy also has its drawbacks. Such as that it can be too intrusive and that there is often a feeling of rejection. From those people who have not requested a call. So it is precisely because of these disadvantages that you have to know how to create a good cold calling strategy. Another interesting fact is that 30% of potential customers do not receive a second call after establishing an initial phone contact.
Cold calling statistics
The effectiveness of cold calling can also be measured based on the results. That some companies have obtained with this type of strategy. For example, it is estimated that up to 82% of customers agree to have a meeting with the vendors. Receive a second call or contact the brand after a first call.
You also have to take some things into account. Since it is estimated that almost 80% of unidentified calls remain unanswered and Romania B2B List that 92% believe they are fraud . This means that, as much as possible, you should avoid calling with numbers that are not identifiable.
Then there are other data that must also be taken into account in order to carry out a good cold calling strategy and increase sales with it, such as that the last hour of the working day is one of the best times to call , between 4:00 p.m. 5:00 p.m. In addition, it seems that Wednesdays and Thursdays are the days of the week in which the best results are usually achieved .
Best cold calling tools
Good customer service can strengthen Mobile List the relationship between the sales team and the buyers. In addition, all consumers want to continue to feel important to the company. After making the purchase, something positive to get publicity through their recommendations or the popular word of mouth and increase the loyalty rate .
