User generates in our e-commerce throughout their entire life cycle and the value of these orders. A high average lifetime value will allow us to invest more in traffic attraction strategies and finance our growth because it gives us the security that we will recover the investment. Customer acquisition cost […]
B2B Email List
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For an ecommerce, the database is one of the most important elements, as it will allow you to retain customers . Getting subscribers to the email list is one of the best ways to increase that database. If it grows, you can increase billing thanks to a correct loyalty and […]
There are many metrics when it comes to knowing the evolution of your ecommerce. In this case, we have selected the 20 that we consider most important and that can help you the most. Traffic per device an ecommerce can receive traffic from different devices, but the behavior of the […]
Adding products or services to the cart and later regretting it and not completing. The purchase process is a very common thing for undecided customers. Fortunately, there are some techniques that can help you prevent this from happening. Offering free shipping and returns, accepting a wide variety of payment options, […]
We have already seen how to deal with specific profiles of undecided customers. However, there are some strategies that can be useful for dealing with all of them and with those. That you cannot classify in the previous typologies. Again, it will be important that we differentiate between physical sales and […]
If we analyze the personality of indecisive customers, we can group them into 5 different groups according to their way of acting and the reason for their indecision. As a brand, determining what kind of hesitant customer you are dealing with will be very helpful in knowing how to deal […]
However, even if you are not selling in your personal e-commerce, it is also important that you try to create a connection with your audience through copywriting . Use the same language that you use on other sales platforms and appeal to their needs and fears so that they feel […]
All people doubt when making a purchase. We may not fully trust the vendors, the product, the brand or the service, among other elements. However, undecided customers are those who, despite being interested in a product or service. Systematically hesitate and postpone their purchase decisions indefinitely . Despite the fact […]
Once you select your keyword, it must appear both in the title, as well as in the characteristics and description of the product. However, quality is always better than quantity. Including too many keywords can make your text artificial and will backfire, so find the balance . As we have […]
In total, it is recommended not to exceed 1,000 characters in this section. The objective is to inform about the main characteristics of your product. Because later, in the description, you can go deeper. In this part, the purpose is to show users in the form of bullets (lists). The […]
Amazon’s algorithm works in a very different way than, for example, google. Unlike that of this search engine, amazon’s algorithm, called a9, is not designed to meet the user’s search intention, but to sell more. However, like google, amazon takes into account keywords and the content that appears in the […]
Hubspot’s recommended price includes all necessary features and offers free instances for team members who need to access reports but not use the sales tools features. Instead, you need to pay for additional users that generate revenue. To better see the pricing scheme, let’s consider what the costs of sales […]
